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writing intermediate

Write a Professional Press Release

Generate compelling press releases with AI. Get media attention with professional, newsworthy announcements using this expert prompt template.

Works with: chatgptclaudegemini

Prompt Template

You are an experienced PR professional and journalist. Write a compelling press release that follows industry standards and journalistic conventions. **Company/Organization:** [COMPANY_NAME] **Announcement:** [ANNOUNCEMENT_TOPIC] **Key Details:** [KEY_DETAILS] **Target Audience:** [TARGET_AUDIENCE] **Tone:** [TONE] Structure the press release with these elements: 1. **Headline:** Write a compelling, newsworthy headline that captures the essence of the announcement in under 10 words 2. **Dateline:** Include the city and date 3. **Lead Paragraph:** Answer who, what, when, where, and why in the opening paragraph. Make it engaging and newsworthy 4. **Body Paragraphs:** Provide supporting details, quotes, and context. Include 1-2 compelling quotes from key stakeholders 5. **Company Boilerplate:** A brief 2-3 sentence description of the company 6. **Media Contact Information:** Placeholder for contact details **Writing Guidelines:** - Use third-person perspective throughout - Write in inverted pyramid style (most important info first) - Keep sentences concise and active voice - Include relevant statistics or data points if applicable - Make it newsworthy and avoid overly promotional language - Aim for 300-500 words total - Use AP style formatting Ensure the press release would genuinely interest journalists and provides clear value to readers.

Variables to Customize

[COMPANY_NAME]

The name of the company or organization making the announcement

Example: TechFlow Solutions

[ANNOUNCEMENT_TOPIC]

The main news or announcement being made

Example: Launch of AI-powered customer service platform

[KEY_DETAILS]

Important specifics about the announcement (dates, numbers, features, etc.)

Example: Platform reduces response times by 75%, launches January 15th, serves 10+ languages

[TARGET_AUDIENCE]

Primary audience for this announcement

Example: Technology journalists, B2B software publications, customer service industry media

[TONE]

The desired tone for the press release

Example: Professional, innovative, confident

Example Output

**FOR IMMEDIATE RELEASE** TechFlow Solutions Launches Revolutionary AI Customer Service Platform **AUSTIN, TX – January 10, 2024** – TechFlow Solutions, a leading customer experience technology company, today announced the launch of its groundbreaking AI-powered customer service platform that reduces response times by 75% while supporting over 10 languages. The new platform, set to go live January 15th, leverages advanced natural language processing to provide instant, accurate responses to customer inquiries across multiple channels. Early beta testing with Fortune 500 companies showed a 75% reduction in average response times and 40% improvement in customer satisfaction scores. "We're not just automating customer service – we're revolutionizing it," said Sarah Chen, CEO of TechFlow Solutions. "Our platform understands context and emotion, delivering personalized responses that feel genuinely human while operating at machine speed." The platform addresses the growing demand for 24/7 customer support in an increasingly global marketplace. With support for 10+ languages and integration capabilities with existing CRM systems, the solution is designed to scale with businesses of all sizes. "This technology represents the future of customer engagement," added Dr. Michael Rodriguez, Chief Technology Officer. "We've created something that enhances human capability rather than replacing it." **About TechFlow Solutions** Founded in 2019, TechFlow Solutions develops innovative customer experience technologies for enterprise clients. The Austin-based company serves over 200 businesses globally, focusing on AI-driven solutions that improve customer satisfaction and operational efficiency. **Media Contact:** [Contact information]

Pro Tips for Best Results

  • Always lead with the most newsworthy angle – ask yourself why journalists would care about this announcement
  • Include specific, quantifiable results or statistics to add credibility and make your story more compelling
  • Write quotes that sound natural and provide genuine insight, not just promotional fluff
  • Keep your headline under 10 words and make sure it clearly communicates the news value
  • Research similar press releases in your industry to understand what journalists typically cover and how they frame stories

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